{"id":81,"date":"2013-07-10T11:56:41","date_gmt":"2013-07-10T10:56:41","guid":{"rendered":"http:\/\/www.scottdawson.co.uk\/blog\/?p=81"},"modified":"2014-08-20T10:04:04","modified_gmt":"2014-08-20T09:04:04","slug":"accrington-to-benefit-from-sda-marketing-campaign","status":"publish","type":"post","link":"https:\/\/www.scottdawson.co.uk\/blog\/accrington-to-benefit-from-sda-marketing-campaign\/","title":{"rendered":"Accrington to benefit from SDA marketing campaign"},"content":{"rendered":"

We’ve turned our attention to Accrington\u2019s town centre businesses after the success of a campaign led by SDA to boost high street trade in nearby Oswaldtwistle.<\/p>\n

Scott Dawson has been working with Hyndburn Council to bring shoppers back into Accrington town centre.<\/p>\n

As with the Oswaldtwistle campaign, we kicked off the project – an\u00a0interactive leaflet featuring video clips of businesses as well as features on history, leisure and business – by\u00a0knocking on doors, chatting to retailers and encouraging them to open up about how we could help them drive business forward.<\/p>\n

We\u00a0encouraged more than 50 businesses to\u00a0contribute a small fee to\u00a0be included in the leaflet, putting them back in\u00a0the driving seat and making the project self-funding.<\/p>\n

We’re\u00a0now in the process of shooting and editing photography and short promotional videos of each of the\u00a0businesses to be featured in the flyer via QR codes – we’ll also be doing all of the creative design and copywriting in house before printing 40,000 copies\u00a0which we’ll distribute to 37,000 Hyndburn homes and drop off at schools, libraries, leisure\u00a0centres and other outles across town.<\/p>\n

Watch out for the official launch of the leaflet coming soon!<\/p>\n

\"Accrington<\/a>

Accrington to benefit from SDA marketing campaign<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"

We’ve turned our attention to Accrington\u2019s town centre businesses after the success of a campaign led by SDA to boost high street trade in nearby Oswaldtwistle. Scott Dawson has been working with Hyndburn Council to bring shoppers back into Accrington town centre. As with the Oswaldtwistle campaign, we kicked off the project – an\u00a0interactive leaflet […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-81","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"yoast_head":"\nAccrington to benefit from SDA marketing campaign - Scott Dawson Advertising<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.scottdawson.co.uk\/blog\/accrington-to-benefit-from-sda-marketing-campaign\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Accrington to benefit from SDA marketing campaign - Scott Dawson Advertising\" \/>\n<meta property=\"og:description\" content=\"We’ve turned our attention to Accrington\u2019s town centre businesses after the success of a campaign led by SDA to boost high street trade in nearby Oswaldtwistle. 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