Category Archives: Clients

Scott Dawson Advertising appointed as Marketing Partner of popular East Lancashire Music Festival for third year running

Scott Dawson Advertising (SDA), the full-service advertising agency based in Burnley, have been appointed as marketing partner of The Great British Rhythm & Blues Festival for the third year running, following record ticket sales and media audience. 

Offering everything from TV ads to websites, photography and social media, SDA have marketed the popular East Lancashire music festival in both 2022 and 2023.

The 2022 event saw record ticket and camping sales as over 30,000 people flocked to Colne for the August Bank Holiday weekend extravaganza, while this year’s event saw record camping ticket sales once again as tens of thousands of visitors returned for another weekend packed full of live music.

That success has seen The 2023 Great British R&B Festival nominated for Large Event of the Year in the Lancashire Tourism Awards.

SDA’s ongoing marketing and advertising of the festival, working alongside organisers Colne Town Council and Colne Blues Society, has included social media, videography, photography, interviews, banners, signage, graphic design, posters, the official programme, live social media and much more.

Nathan Cutler, Events & Facilities Officer, said: “Once again Scott Dawson have exceeded expectations with their promotional work for the iconic Great British Rhythm and Blues Festival. In term of both professionalism and communication they score top marks, as well as being reliable and a pleasure to deal with. 

“Their coverage of the festival alongside their promotion of the Festival brand was creative and captured the attention of audiences right across social media. We look forward to working again with Scott Dawson having appointed them for the third year running, which is a true testament to them and their execution of the Great British Rhythm and Blues Festival campaign.”

Murray Dawson, Managing Director of Scott Dawson Advertising, said: “We are delighted to have been appointed as marketing partners for the Great British R&B Festival for the third year running.

“I’d like to think SDA work harder and deliver more than other agencies, our work for the 2024 festival started the day this year’s event ended, and we push hard for pre-ticket sales and development of the camping which was sold out last year.

“We view the horizon and create video content for the following event, so we can show those who didn’t attend what they have missed. We have also been appointed to develop a new website for the festival, with work already underway.

“We enjoy working with like minded people at Colne Town Council and Colne Blues Society, and we are proud to work for the best.”

You can learn more about Scott Dawson Advertising on their website: https://www.scottdawson.co.uk/

You can learn all about the Great British R&B Festival here: https://www.bluesfestival.co.uk/

SDA helping you stand out from the crowd

Promoting your company at key trade shows and industry events is a great way to win new business.
 
But in order to stand out from your competitors it is vital to showcase what you do in the best possible light, maximising the limited space available to you.
 
Here at SDA we have more than 25 years’ experience in marketing your business to its full potential, including the design, build and management of exhibition stands for a wide variety of events. We have worked with national and local companies including Crown Paints, Ted Todd Hardwood Floors and Glen Dimplex to meet their needs for inviting and attractive exhibition spaces which draw in customers like a magnet.
 
Our skilled and experienced team of designers, builders and fitters will work with you from the outset to ensure all your needs are met in an exhibition stand which encapsulates everything that is best about your business. And because SDA is able to do everything in-house, our bespoke solutions are extremely cost-effective.
 
One of our most recent clients was The Bathroom Furniture Co. by Burbidge, designers and builders of luxury, quality handmade bathroom furniture. They required a stylish and compelling stand for the four-day KBB (Kitchen, Bedroom & Bathroom) exhibition at the NEC in Birmingham. This show is an unrivalled platform for architects, interior designers, retailers, contractors, plumbers and developers to source and specify the latest products, so it was vital they had a stand which reflected the tailor-made quality of their high-end product.
 
Working closely with our client we were able to design and build a 24 square metre exhibition stand to meet all their needs on deadline and within budget. We also transport the stand to the exhibition and manage its timely on-site assembly as well as dismantling and removal after the show.
 
Mark Bailey, from The Bathroom Furniture Co. by Burbidge, told SDA: “I feel it is right to let you know how much I appreciate the help, support, flexibility and professionalism you and your team have given me personally and ‘The Bathroom Furniture Co. by Burbidge’.
 
“The stand looks absolutely fantastic and this is without doubt down to Andy and the rest of your team. I am looking forward to seeing great results from the exhibition.”
 
For a one-stop-shop solution to your bespoke exhibition stand needs, call Andy Tyrer at SDA on 01282 426846 or email andy@scottdawson.co.uk to set up a meeting or get a quick quote.


Don’t mess with Jesse… he’s got a tank!

Jesse McClure, breakout star of hit US reality TV show Storage Hunters, took control of some hardcore British hardware during his latest UK trip.

Jesse with Heywood Tanks crew Dale (left) and HarryHe visited Heywood Tanks, in North Manchester, where he took an Abbot 105 Howitzer Self-Propelled Gun for a spin around the field, loving every minute of his high-calibre adrenalin-fuelled joyride.

“It was awesome!” said Jesse, instantly recognisable with his trademark sideburns, shades and leather jacket. 

“I had no idea when I left California for my trip that I’d get to drive a genuine British tank. I love the UK. You guys rock!”

Earlier in the day Jesse had been celebrity guest at Accrington Food and Drink Festival, where the tank was part of a military display. Back at Heywood Tanks HQ Jesse jumped at the chance to take the tank for a spin, soon getting to grips with its controls.

“I’ve driven all kinds of weird vehicles over the years, but this was my first time in a tank,” he said. “It was incredible and I want to thank Heywood Tanks for letting me do it.”

A video of Jesse’s driving experience at Heywood Tanks is on YouTube

Now Jesse is hoping to attend this year’s Heywood Tanks ‘Yesteryear Festival’ if it coincides with his next UK trip planned for September.

Storage Hunters star Jesse McClure riding high at Heywood TanksFeaturing around 50 military vehicles, plus agricultural exhibits and other vintage vehicles, the Yesteryear Festival takes place from 10am to 5pm on Saturday and Sunday September 12th and 13th. The venue is Heywood Tanks HQ at Collop Gate Farm, Manchester Road, Heywood (OL10 2PX).

As well as the chance to see tanks in action on the specially designed 100-acre site, other attractions include re-enactors, stalls, vintage clothing, a fairground, craft tent and beer tent. Admission is £5 for adults and £2 for children or £12 for a family ticket. Over the past two years the festival has raised more than £30,000 for the Springhill Hospice, in Rochdale.

Meanwhile, fans of Storage Hunters, the highest rating show when aired on UK TV’s Dave channel, can catch Jesse on the British spin-off, Storage Hunter UK. He is set to make a second guest appearance in the new series on Tuesday July 21st at 8pm on Dave, and watch out for fireworks when things get physical with one of his rival UK bidders!

If you are interested in booking Jesse McClure to appear at your event when he’s next in the UK, check the ‘Tour Dates’ section of his website: www.jessemcclure.co.uk

For more about Heywood Tanks, see their Facebook page.